STG And Terial Partner To Transform Sales And Operations For Commercial Roofing Contractors

Sales Transformation Group (STG), provider of the premiere sales coaching and training platform for the trades, has partnered with Terial, a cutting-edge provider of software solutions for commercial roofing, to deliver a comprehensive sales and operations framework that drives growth for commercial roofing contractors. The companies will offer an exclusive look at their solution – and how it empowers success for owners, sales leaders, and reps – online November 20, 2024. Learn more and register. 

Innovation Drives Success in Commercial Roofing

As competition increases in the commercial roofing industry, businesses must adopt innovative solutions to get in on the ground floor and stay ahead. Through this partnership, STG and Terial will equip commercial roofing contractors with a proven sales process and purpose-built technology to empower success for their teams, from owners and executives to sales leaders and reps.

STG’s sales process helps create high-performing teams that consistently achieve predictable and scalable revenue. Rooted in proven methodology, STG’s trainable, repeatable, and scalable process guides teams at every stage of selling, from prospecting to discovery and presentation, through to closing, following up, and referrals. 

Terial’s innovative software platform is purpose-built to streamline workflows associated with the sales process. It integrates a robust CRM with estimating, reporting, and project management, and includes a field-first, mobile-friendly interface that enables teams to track leads, manage customer relationships, and oversee project progress. 

By integrating STG’s sales process with Terial’s platform, contractors align their sales and operations for maximum growth.

“At STG, we know that a great sales process is essential to scaling a business, but technology is the multiplier that makes growth sustainable,” said Ryan Groth, Founder and CEO of STG. “Terial’s platform is the missing link for contractors looking to align their teams, streamline operations, and win more high-margin projects.”

“This partnership is about giving contractors everything they need to drive efficiency and profitability,” said Aaron Weinstein, Co-founder and CEO of Terial. “By pairing STG’s expertise in sales transformation with our platform, we’re offering the industry a complete solution to unlock growth.”

See the New Framework for Commercial Roofing Growth

To kick off the partnership, STG and Terial will share their innovative framework in a webinar on November 20, 2024. Commercial roofing contractors looking for achievable strategies to stand out from the competition and grow their business are invited to see how they can use Terial’s platform in combination with STG’s proven sales process to achieve consistent, scalable success. To learn more, register for the webinar.

About Terial

Terial is a modern workflow automation platform for the commercial trades. Our end-to-end solution helps contractors manage their full scope of work, from a powerful CRM and field service app to change order management and invoicing. Using Terial, contractors gain real-time visibility across their entire organization and are generating consistently higher margins while unlocking growth. For more information, visit www.terial.com.

About Sales Transformation Group

STG is the leading provider of sales training and coaching for commercial and residential contractors across the trades. Our platform and programs have helped more than 1,000 clients improve their sales processes, build high-performing sales teams, and drive consistent, predictable revenue. Based in Dallas, TX, STG was founded in 2018 by Ryan Groth, a former professional baseball player turned contractor sales leader, innovator, and entrepreneur. For more information, visit www.sellonstg.com